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Mykonos Court at the Boca Country Club

small pic temple and kerstin

Why List Your Mykonos Court home
with Temple and Kerstin Williams?

Kerstin Williams has sold
millions of dollars worth of
homes in the Palm Beaches.
kerstin williams real estate profile

The Palm Beaches has more than enough real estate associates -- it's no joke that there's about one agent for every 15 homeowners. So what makes Temple and Kerstin Williams different from other hard-working Realtors®?

The answer goes far beyond our decades of experience in real estate, or our knowledge of cyberspace selling and real estate in general.

It starts with our unique marketing plans (click on the link to see a typical one). And our initial comparative market anaylsis (this links to a typical one, which is a PDF file -- PDF stands for Postscript Data File -- they can take a while to load).

Temple Williams is the
marketing machine behind
millions in real estate sales
since the early 1980s.
temple williams real estate profile

Both the real estate marketing plan and the real estate comparative market analysis point to our greatest strengths -- integrity, honesty, experience, knowledge, and reality when selling a home. Plus the know-how needed to turn cyberspace into a sales tool that puts your home in front of millions of potential buyers.

When you list with us, we help you from the initial contact to the closing table -- every step of the way. We don't list and hope the home sells itself. We bring the market to you. And we help stage your home for top dollar.

Give us a call. Sell your home.

It will be our privilege to do so.


 

real estate website screen for Balboa Point

Two real estate experts in Boca expose the "cyberwarrior" secrets of selling homes on the internet.

The dynamics of selling a home have changed dramatically. Marketing is more important than ever. Surprisingly, most real estate agents do not understand marketing in the age of cyberspace. We do.

When websurfers click the
"Back Links" to your website,
they see your property,
and your property alone.
Hundereds of lookers, every hour, every day. That's SELLING!
kerstin real estate sale in candlewood in boca raton

We know that new techniques and knowledge have eclipsed "old" marketing tactics such as newspaper advertising and putting a listing in the MLS (multiple listing service).

Those techniques are not dead, of course (after all, you can still buy buggy whips in the space age). But the effectiveness of old-fashioned marketing has been minimized by search engine optimization (seo) and back links and meta editing and priority submission techniques.

Targeted e-mail now works more effectively than traditional postcard campaigns, provided the sender knows how to avoid being identified as spam.

Open houses have moved from Saturday afternoons to cyberspace, and they're open for viewing 24-7 (24 hours a day, 7 days a week).

Temple and Kerstin Williams understand cyberspace. They have been working with it, and in it, for a combined total of over 50 years. 50 years!  We have written software for IBM, developed cyber-selling systems for some of the world's largest corporations. We are experts at using cyberspace to sell your home.

Kerstin Williams
Realtor®, GRI
Million-dollar producer
kerstin williams real estate expert for candlewood homes

We sell one listing at a time, and it is placed on its own website to do so. The average website is not even “ranked” nowadays … ranking depends largely on the number of back links a website has in cyberspace. A back link is a link on another site which, when clicked, leads a web surfer to the site he or she is interested in.

Most websites have dozens of back links in cyberspace. Good websites have hundreds of back links.

Our websites have THOUSANDS OF BACK LINKS -- THOUSANDS!!!

When you list your property with us, the first thing people see when they click the link to your website is your home. Hundreds of potential buyers do this, every single hour of every single day.

This unique cyber-selling system is accomplished through proprietary software which we have developed and refined, painstaking programmed, and combined with decades of cyberspace knowledge (remember, we developed hardwareand software for IBM's sales force in the mid-1980s -- and we have been perfecting our craft ever since).

Temple Williams, Realtor®
Marketing Director,
Webmaster, Author,
Cybersdpace Expert
temple williams real estate expert

So when you list a property with Temple or Kerstin, you improve your chances of getting top dollar as quickly as possible. And you improve it exponentially.

Nobody understands the power of cyber-selling better. Nobody.

We know how cyberspace works, and we know the cost savings it has delivered to home sellers. So … we also cut our commission to 5%. And one of the most important aspects of our service as real estate experts is our knowledge of the power of the marketing triangle.

There are no "casual" buyers of real estate. It's not toothpaste. It's the largest equity purchase most people make in their lives.

Understanding the marketing triangle goes a long way towards grasping how to get top dollar for your property.

The size of the marketing triangle is determined by the efforts and expertise of your Realtor®.
the dynamic real estate marketing triangle

One of the significant keys of Temple's and Kerstin's success is the fact that their expertise grabs a maximum number of true buyers from the top of the triangle.

There are buyers and there are lookers, and they change every day on a local level.

    In any given week, on any given day, there are Active Buyers who will pay top dollar for their dream home. As one buyer reaches a contract (and disappears from the top of the triangle), another appears -- a dynamic market, constantly reborn.

     The actual size of the marketing triangle is determined by the efforts and expertise of your Realtor®. Like it or not, selling your home is a numbers game. The larger your pool of potential buyers, the more likely you’ll reach a satisfactory sale.

If all your real estate agent does is send out some postcards (usually promoting themselves rather than your property), put your home on a Multiple Listing Service, and then wait for a buyer to appear -- if that's all they do, then your triangle remains small. If they try to sell the property "in-house" at a drastically reduced commission rate, then your triangle becomes even smaller.

Nowhere do more active buyers appear than with Temple and Kerstin's cyberspace selling. It works. Call us today at one of the phone numbers below.

updated for September 2014

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